‘Unmask Addiction’ campaign tackles user misconceptions
March 25, 2015

Is the woman next door addicted to heroin or painkillers?

She could be, whether it’s a wealthy or lower-income area, and whether she’s elderly or a young adult.

That’s the message of the newly unveiled “Unmask Addiction” campaign, introduced by a.s.a.p.r. integrated marketing at a Healthy Somerset meeting on Wednesday.

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